Brand purpose has become meaningless waffle. A hollow mission. A line slapped on the website, disconnected from what actually happens.
But the truth is, having a sense of purpose – as a brand or a leader – is incredibly powerful.
Brand purpose
workshops help you:
Define your brand or leadership purpose
Develop purpose-led messaging
Make better decisions
Attract aligned customers and collaborators
Build a resilient workplace culture
Inspire your team to greater things
The problem isn’t purpose itself.
It’s the way most people talk about it.
What we do
We don’t ask you to
come up with a slogan
We help you uncover the idea that defines who you are, how you work, and what you offer the world. Then we shape that into a simple, meaningful statement that becomes a guiding thread across your brand, business, and culture.
Who it’s for
We work with
- Founders and directors looking to align their team and attract the right people
- Leaders wanting to define and express their personal leadership purpose
- Organisations going through change and seeking renewed clarity and direction
- Purpose-driven organisations
- Nonprofits and charities defining their identity
- Teams with diverse stakeholders or multiple voices
- International orgs aligning across regions
Why it matters
Your brand idea or purpose is the cornerstone of your messaging and strategy.
Without it, everything becomes harder: you ramble, you dilute, you second-guess. But when you know what you’re about, you speak and act with clarity and confidence.
What you get
Much more than words
- A motivating brand idea or purpose statement
- Clarity about your strengths and point of view
- A strong foundation for speaking, writing and culture
Workshop format
Delivered in a half- or full-day session (in person or online), this collaborative workshop combines guided reflection, group conversation and strategic storytelling techniques to help you define what really matters.
For organisations: Clarify the purpose that shapes your decisions and gives your brand a reason to exist beyond profit.
For leaders: Bring coherence to your work and your leadership style by exploring the ideas, stories, and values that drive you.
Don’t just take
our word for it
The results from working with Olly Davy went well beyond our expectations. The process resulted in us creating a really clear and impactful message. More than this, Olly helped clarify our deeper motivations and goals, so that we came away feeling inspired and driven to succeed in our business.
Ben Mann, Co-founder,
Megaphone Creative
